by Sara McNamara

Here are my learnings in the AI Agent world so far, as a RevOps professional! I plan to continue to add learnings, as I go along in my own journey!

📖 Introduction

AI agents are no longer futuristic ideas or experimental toys. They’re here, they’re powerful, and they’re reshaping how work gets done — especially in GTM, RevOps, and Marketing Ops.

But most people still don’t know where to start, what’s possible, or how to make agents reliable.

This guide is built for practitioners who want real-world use cases, tools, and frameworks to build agents that actually work inside their ops stack. I am not claiming to be the end-all resource on AI Agents, but I want to share my learnings with you.

1. What is an AI Agent? 🤔

An AI Agent is more than just ChatGPT with tasks. It's an autonomous worker that:

2. Types of Ops AI Agents 🤖

Agent Type What it Does Example Tools
Data Fetcher + Summarizer Pulls CRM or sheet data and writes reports Zapier, Relevance, ChatGPT
Sales/CS Coach Flags stale deals, gives tips Zapier, GPT, HubSpot
Content Generator Writes copy in your voice Claude, ChatGPT, Jasper
Monitoring Agent Watches CRMs, forms, or inboxes Clay, Zapier
Routing Agent Sorts leads based on fit or intent Clay, Clearbit + GPT, Default

3. Best Use Cases to Start With (Marketing + RevOps) 🏗️

Each of the use cases below includes a sample prompt to help you get started fast with tools like ChatGPT, Claude, or Zapier AI Agents.

đź§Ľ List Import Review, Cleanse & Enrichment Agent

🔄 Daily Pipeline Review Bot

đź§  Lead Scoring + ICP Fit Checker